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Website Copy: Beware of Unintended Warranties if You Write Your Own Product Descriptions

If you’re like most small ecommerce businesses, you’ll write your own product/service descriptions. In doing so, you will encounter a legal pitfall unknown to most… you may be creating unintended warranties that could result in substantial liability. How can this… Continue reading

Is Your SaaS Agreement The Only Website Legal Document You Need?

Copyright © 2009 Chip Cooper

I’m often asked questions about SaaS (Software as a Service) agreements. What I have to prompt SaaS webmasters to ask is – “Is my SaaS agreement the only website legal document I need?”

To most… Continue reading

How To Avoid Legal Trouble From Trademark Infringement When You Buy A Domain Name

Choosing a domain name isn't really rocket science but it is very important. You want to choose something that is as short as possible, easy to pronounce and remember for marketing purposes, and if at all possible you want to get your main keywords in the domain name. All that aside, you also have to be careful that you don't step on the toes of a person or company who may be inclined to sue you. Continue reading

Website Terms of Use: are Yours Enforceable? Does it Matter?

Clients frequently ask me, “click-wrapped”, “browse-wrapped” — what do these terms mean? Are they the typical legal mumbo jumbo? Your Customer Agreement (often called a Subscription Agreement, Membership Agreement, or SaaS Agreement) is a so-called “click-wrapped” agreement because your customer… Continue reading

Website Terms and Conditions – Do You Really Need Them?

For some mysterious historical reason, the contract between the operator of a website and its customers long ago became known as the “terms and conditions” of the site and back in those days (the Wild, Wild West of the 1990s),… Continue reading

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